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The Korea Herald
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THE INVESTOR
March 28, 2024

Retail & Consumer

OB to raise beer price after 4 years

  • PUBLISHED :October 28, 2016 - 15:01
  • UPDATED :October 28, 2016 - 15:01
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[THE INVESTOR] Oriental Brewery said on Oct. 28 that it will raise beer prices by an average of 6 percent, starting November.

It is the first time for the South Korea’s largest brewer to adjust prices since August 2012.

OB said the prices of its major beer brands, including Cass, Premier OB and Cafri, will go up by an average of 6 percent and has notified wholesalers and large discount stores.

Under the new policy, the factory price of a 500-milliliter bottle of Cass will rise from 1,082 won (US$0.95) to 1,147 won starting Nov. 1.

“The price hike was made in consideration of the comprehensive business environment, including increased fees for handling empty bottles,” OB said in a release.

(theinvestor@heraldcorp.com)

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