April 19, 2024
Retail & Consumer
Large-screen TV sales increase over past 2 years
[THE INVESTOR] Sales of large-screen TVs rose over the past two years on the back of a price drop, industry data showed on Nov. 2.
According to leading retailer E-mart, the proportion of 60-inch or larger flat TVs sold among total TV sales this year reached 13.7 percent, a leap from 1.9 percent in 2014. Comparatively, sales of 50-inch TVs fell from 31.6 percent in 2014 to 24.8 percent this year.
The price tag on 60-inch plus TVs have dropped from well over 5 million won (US$4,379) two years ago to around 1 million won this year.
Data indicated that consumers are picking bigger screens for their second TVs at home, also attributed to lowered prices. Sales of 40-inch TVs, whose prices have fallen more than 10 percent compared to 2014, accounted for 37.3 percent this year, up from 30.6 percent in 2014.
The figures for 30-inch TVs fell from 35.9 percent to 24.2 percent.
(theinvestor@heraldcorp.com)
According to leading retailer E-mart, the proportion of 60-inch or larger flat TVs sold among total TV sales this year reached 13.7 percent, a leap from 1.9 percent in 2014. Comparatively, sales of 50-inch TVs fell from 31.6 percent in 2014 to 24.8 percent this year.
The price tag on 60-inch plus TVs have dropped from well over 5 million won (US$4,379) two years ago to around 1 million won this year.
Data indicated that consumers are picking bigger screens for their second TVs at home, also attributed to lowered prices. Sales of 40-inch TVs, whose prices have fallen more than 10 percent compared to 2014, accounted for 37.3 percent this year, up from 30.6 percent in 2014.
The figures for 30-inch TVs fell from 35.9 percent to 24.2 percent.
(theinvestor@heraldcorp.com)
