April 20, 2024

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[THE INVESTOR] Dairy Queen, the soft serve ice cream and fast food restaurant chain owned by a subsidiary of Berkshire Hathaway led by Warren Buffet, will be launching its stores in South Korea, M2G USA Investment announced on Dec. 22.

DQ operates in more than 6,700 locations with more than 2,200 of those units outside of the United States.

M2G, whose diversified business portfolio includes restaurants, hotels and real estate, has signed a domestic distribution agreement with its subsidiary Food and Treat to operate the hamburger specialty restaurant DQ Gill & Chill, it noted.

The DQ Grill & Chill locations in Korea will serve a full range of food options including its signature GrillBurgers, fan favorite chicken strip baskets, chicken sandwiches, a variety of salads and sandwiches. The DQ Grill & Chill restaurants will also feature the full menu of its world famous DQ treats, including the signature Blizzard Treats, MooLatté Frozen Coffee Flavored Beverages, soft-serve cones with the signature curl on top, sundaes and DQ Cakes.

The company plans to open 50 stores in Korea over the next five years.

“Our goal is to be the most desirable Quick Service Restaurant company in Korea that believes in the vision of people, product and process,” said M2G CEO John Park.

By Alex Lee (alexlee@heraldcorp.com)