April 25, 2024
Industrials
Conglomerates shift key business words for New Year
[THE INVESTOR] Key words in New Year addresses by CEOs this year have shifted somewhat, with “change” and “growth” replacing “competition” and “efforts,” a corporate analyzing agency said on Jan. 3.
According to CEO Score, the most frequently used word in the addresses at the top 10 business groups was “change,” which appeared 41 times. “Growth” came in second with 39 times, followed by “environment,” “innovation,” “customers,” “fundamentals” and “future.”
The use of past key words like “customers” and “efforts” has notably fallen, with conglomerates stressing change and growth for management goals as CEOs struggle with the global economic slowdown and political confusion at home, the agency said. Frequent use of the words “global” and “environment” also indicated CEOs’ awareness of the world market and its conditions, it said.
The agency noted differences among conglomerates as well.
Hyundai Motor Group, for example, dropped “global” to instead focus on “strengthening” and “competition. Instead of “efforts,” the automotive company chose “development” and “future” as key words.
At SK Group, “change” was the top choice. Words like “crisis” were replaced by “innovation” and “management.”
For LG Group, “business structure” again emerged as a key word for the new year, with “change” mentioned more frequently.
The New Year address by Lotte Group, whose past year was marred by a series of indictments of CEOs and public backlash at the family feud, picked “growth,” “change” and “management” as their words for 2017. “Customer” has disappeared from the list altogether.
“Fundamentals” and “competition” were the main words for POSCO, who is about to complete intensive restructuring. The cited words are changes from the past emphasis on “performance” and “profits.”
New key word entries this year also included “regulations,” “direction” and “principles,” which appeared for the first time along with “manual” and “safety,” according to CEO Score.
(theinvestor@heraldcorp.com)
According to CEO Score, the most frequently used word in the addresses at the top 10 business groups was “change,” which appeared 41 times. “Growth” came in second with 39 times, followed by “environment,” “innovation,” “customers,” “fundamentals” and “future.”
The use of past key words like “customers” and “efforts” has notably fallen, with conglomerates stressing change and growth for management goals as CEOs struggle with the global economic slowdown and political confusion at home, the agency said. Frequent use of the words “global” and “environment” also indicated CEOs’ awareness of the world market and its conditions, it said.
The agency noted differences among conglomerates as well.
Hyundai Motor Group, for example, dropped “global” to instead focus on “strengthening” and “competition. Instead of “efforts,” the automotive company chose “development” and “future” as key words.
At SK Group, “change” was the top choice. Words like “crisis” were replaced by “innovation” and “management.”
For LG Group, “business structure” again emerged as a key word for the new year, with “change” mentioned more frequently.
The New Year address by Lotte Group, whose past year was marred by a series of indictments of CEOs and public backlash at the family feud, picked “growth,” “change” and “management” as their words for 2017. “Customer” has disappeared from the list altogether.
“Fundamentals” and “competition” were the main words for POSCO, who is about to complete intensive restructuring. The cited words are changes from the past emphasis on “performance” and “profits.”
New key word entries this year also included “regulations,” “direction” and “principles,” which appeared for the first time along with “manual” and “safety,” according to CEO Score.
(theinvestor@heraldcorp.com)
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