Kia Motors said on March 6 it aims to sell over 500,000 vehicles in Europe this year with the launch of new models.
In 2018, Kia Motors plans to launch the all-new Ceed hatchback and the Ceed sports wagon in the second quarter and the fourth quarter, respectively, to achieve the sales target, the company said in a statement.
In the previous year, Kia Motors sold 473,000 units in Europe, an 8.4 percent on-year growth. Globally, it sold 2.76 million units last year, down 8.6 percent from a year earlier.
The five-door Ceed will debut at the 88th Geneva International Motor Show in Switzerland that runs from March 8-18. It comes with a 1.0-liter, 1.4-liter or 1.6-liter gasoline engine, and a six-speed automatic transmission, the statement said.
Other models to be introduced in the show include the upgraded version of the midsized Optima sports wagon and the supermini Rio GT-Line, it said.
“All of these model ranges -- Ceed, Optima and Rio -- are key contributors to the brand‘s sustained growth. Combined, they account for more than a third of Kia’s European sales, and these latest models will provide the impetus for our next phase of growth, as we target more than half a million sales in Europe in 2018,” Michael Cole, COO of Kia Motors Europe, said in the statement.
By Song Seung-hyun and newswires (email@example.com