KakaoPay Securities, the stock brokerage arm of mobile messenger giant Kakao, said Sept. 7 that it saw its number of subscribers exceed 2 million some six months after the firm’s official launch on Feb. 27.
The number of stock trading accounts has been on an upward trend ever since -- 600,000 in March, 800,000 in April, 1.2 million in May, 1.4 million in June, and 1.7 million in July. The number of new accounts grew by 27.8 percent monthly.
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Monthly fund investments made via the brokerage platform surpassed 4.4 million during the same period.
The company’s easy-to-use investment services, such as “spare change investment,” have helped attract new customers and bring a breath of fresh air to the public offering fund market, according to the stock broker.
“Despite the difficult business environment due to the coronavirus pandemic, the company’s mobile platform-based services have been able to attract users with the number of accounts exceeding 2 million,” said Lee Sang-won, head of the business strategy unit of the brokerage house.
By Kim Young-won (wone0102@heraldcorp.com)