[THE INVESTOR] Samsung Group said on Nov. 22 that its web drama “Be Positive” has got more than 30 million views since it started airing Oct. 31.
The online-only drama streams through platforms like Facebook, Naver and Daum.
The romantic comedy features two struggling senior college students pursuing dreams that are played by Do Gyeong-soo, a member of boyband Exo, and actress Chae Seo-jin.
Since 2013, Samsung has invested in producing a total of four web dramas, including “Infinite Power” and “Best Future,” with aims to better communicate with the younger generation.
By Kim Young-won (
wone0102@heraldcorp.com)