[THE INVESTOR] SK planet announced on Dec. 15 that it has taken over Hello Nature as its wholly owned subsidiary on Dec. 13.
By acquiring the 4-year-old fresh food seller that directly connects suppliers and customers -- delivering food within 24 hours in the metropolitan area -- SK planet seeks to strengthen its fresh food business and create synergy across the expanded platform.
Combining the new subsidiary with its open market 11street, the country’s second-largest online shopping mall, SK’s commerce and marketing arm will offer the largest online and offline platform service, according to a company source.
Hello Nature has secured over 200,000 subscribers and some 1,000 distributors, growing at 350 percent last year.
By Hwang You-mee (firstname.lastname@example.org)