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The Korea Herald
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THE INVESTOR
April 26, 2024

Samsung

Samsung set to lose ground in smartphone market

  • PUBLISHED :December 14, 2017 - 09:51
  • UPDATED :December 14, 2017 - 09:51
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[THE INVESTOR] Samsung Electronics is forecast to lose ground next year in the smartphone segment, an industry tracker said on Dec. 14.

Strategy Analytics said Samsung is expected to post a market share of 19.2 percent in the global smartphone industry in 2018 by shipping 315 million units, down from 20.5 percent estimated for this year.

The weaker outlook comes as US rival Apple is expected to expand its presence in the high-end segment, while Chinese companies are quickly making inroads to the industry with budget devices, experts said.

It will mark the first time that Samsung will post a decline in smartphone shipments on-year, excluding 2016, when the company suspended the production of the Galaxy Note 7 over safety issues.

Samsung Electronics did not comment on the outlook.

Apple, on the other hand, is expected to take up 14.3 percent of the market in 2018 by shipping 234 million units, up from 14 percent posted this year.

China-based Huawei Technologies and Oppo Electronics are also set to expand their shares to account for 10 percent and 7.8 percent, respectively, next year, the data also showed.

By Alex Lee and newswires (alexlee@heraldcorp.com)

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