April 20, 2024

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[THE INVESTOR] Tesla on Feb. 26 announced the launch of its premium electric vehicle Model S P100D at a press conference in Gimpo, Gyeonggi Province.

“This car can go from zero to 100 km/h in 2.7 seconds, making it one of the fastest production cars in the world today,” said Robin Ren, vice president of Tesla Asia-Pacific, while emphasized the advanced features. 

TESLA Model S P100D

He added that TESLA Model S P100D has a driving distance of 424 kilometers on a single full charge, and the speed can reach up to 250 kph.

Ren also noted that the car can alternate as a family sedan, as unlike most supercars that have two seats, the S P 100D can seat five.

Drawing a line against competitors, the Tesla executive said that while most gasoline and diesel cars don’t tend to improve over time that’s not the case with Tesla cars.

“Our cars are designed to receive regular software updates,” Ren said. “We call them Over the Air.”

The TESLA Model S P100D is priced at 181.2 million won (US$168,777.94). A Tesla Korea spokesperson said that customers can access government subsidies, but declined to specify the discounts.

The customers can place their orders starting today at the two Tesla stores located in shopping complex Starfield Hanam in Gyeonggi Province and Cheongdam-dong, Seoul. They can expect to receive the cars by May.

Touching upon concerns that there aren’t enough charging stations in Korea, the company said it plans to scale up the infrastructure. To enable long-distance travel, Tesla is also planning to establish charging stations on highways, as well as within cities. The company currently runs 14 high-speed supercharger stations and 131 destination charger stations in the country.

Tesla entered Korea in March last year and sells models including Model S 75D, 90D and 100D.

By Song Seung-hyun (ssh@heraldcorp.com)