April 27, 2024

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[THE INVESTOR] Korea’s top portal operator Naver said on June 15 that it has adopted an artificial intelligence supported function that automatically edits bloggers’ content.

The service, called “auto transformation,” edits images and videos automatically in context with the posts written by bloggers.

“More content is expected to be created as the bloggers can write anytime, anywhere without worrying about editing,” the company said in a press release.

Naver said it has also added AI-supported technology in advertisements, such as analyzing each user’s preferences and feelings.

The firm said it plans to further adopt functions, such as linking Instagram and Facebook content directly with other content, as well as add special effects in its video editing.

By Song Seung-hyun and newswires (ssh@heraldcorp.com)