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THE INVESTOR

Samsung

High-end smartphones account for 29% Samsung sales

  • PUBLISHED :March 27, 2017 - 13:37
  • UPDATED :March 27, 2017 - 13:37
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[THE INVESTOR] High-end smartphones took 29 percent of Samsung Electronics’ combined sales of handsets in the first quarter, data showed on March 27.

According to the data compiled by Hana Financial Investment, this marks the first time that high-end devices, such as the Galaxy S and the Galaxy Note series, have failed to account for 30 percent of sales for the company.

The portion of high-end smartphones once reached 75 percent in the second quarter of 2013, when Samsung released the Galaxy S4. But the figure gradually declined afterwards, falling below the 40-percent level in 2015.

In terms of average sales price, Samsung’s smartphones were sold at US$232 globally in 2016, down 20 percent from $289 posted a year earlier, the data compiled by industry tracker Strategy Analytics showed. Over the cited period, that of Samsung’s US rival Apple shot up 7 percent to $645.

By Alex Lee and newswires (alexlee@heraldcorp.com)
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