Yanolja Go Global, the business-to-business unit of South Korean travel platform operator Yanolja Group, will participate in World Travel Market London 2026, a major international travel industry trade show.
YGG plans to meet industry representatives, seek new clients and explore potential business partnerships at the event, which brings together travel agencies, hotels, tourism boards and travel technology companies. This year's event runs Tuesday to Thursday.
YGG will showcase its travel industry expertise, global inventory network spanning 29 locations, and connectivity services. The company will discuss partnership opportunities tailored to clients' regions, product portfolios and sales channels.
Lee Jun-young, head of Yanolja's Enterprise Solutions division, will also attend the event to present the group's global business operations and use of artificial intelligence. He plans to discuss potential partnerships aimed at improving travel companies' operational efficiency and sales performance, covering the group's hotel management solutions and global travel distribution services.
YGG plans to expand its global travel distribution business through the event and work with group affiliates Stuba and BestBuy Travel to reach customers worldwide. It also plans to incorporate market insights and client needs gathered at the event into its product offerings and service improvements as it seeks to expand its global business footprint.
“WTM provides an opportunity to meet global travel businesses, discuss market changes and explore new partnerships,” Lee said. “We will use YGG's global travel distribution network and Yanolja Group's technology to support clients' growth and expand our partnerships.”
By Jung Young-seon (jyoungseon8@heraldcorp.com)
